Sega registers new trademark for "Shadow" Sonic, new game project may be launched

According to official documents released on October 8, 2025, Sega has registered a new trademark for Shadow the Hedgehog in Japan.

世嘉为“暗影”索尼克注册新商标 新游戏项目或将启动

The trademark was officially submitted on September 30, 2025, covering a wide range of product categories, suggesting that this well-known anti-hero character may usher in new projects or peripheral product development.

Trademarks cover multiple international classifications, including:

Category 9: Game software and programs for home consoles and portable game consoles, as well as accessories such as headphones, speakers, mobile phone lanyards and protective cases

Category 16: Paper products (may include packaging, printed matter and peripheral goods)

Class 18: Leather products

Class 25: Clothing and accessories

Class 28: Toys

Class 41: Educational and entertainment services

世嘉为“暗影”索尼克注册新商标 新游戏项目或将启动

The registration text clearly mentions "home game console content," "computer and mobile game software," and "content via the Internet."This move may indicate that Sega is preparing a new game for "Shadow the Hedgehog" Shadow, who appeared in the "Sonic the Hedgehog 3" movie last year, or plans to launch a series of marketing activities.Although trademark registration alone cannot confirm a specific project, such actions are usually a precursor to game releases, peripheral product lines, or cross-media initiatives.

世嘉为“暗影”索尼克注册新商标 新游戏项目或将启动

Since his debut in 2001, Shadow the Hedgehog has always been one of Sega's most recognizable characters.This character launched a personal spin-off in 2005, telling the story of his pursuit of the forgotten past against the backdrop of an alien invasion.On the basis of retaining the classic high-speed platform action and gold ring collecting gameplay of the Sonic series, the game innovatively incorporates third-person shooting elements and a multi-task branching system that affects the plot.The game was launched on the Nintendo GameCube, PlayStation 2 and Xbox platforms in North America and Europe in November 2005, and was released in Japan in December of the same year.