Despite the astonishing number of players during Battlefield 6's public beta, analysts believe that Call of Duty: Black Ops 7 will still win sales thanks to the "automatic navigation purchase" habit.

As we all know, Call of Duty is one of the best-selling game series of all time, and the sales of its works in each generation are proof of.Even if a new COD work has a bad reputation (such as Modern Warfare 3 in 2024), it can still achieve great success in profitability.

According to foreign media Insider Gaming, the latest industry news released by Alinea Insight in-depth discussions on whether Battlefield 6 may become a "COD Terminator".Analysts of the agency pointed out that 60% of the users of the Steam platform "Battlefield 6" wishlist have played the COD series, indicating that there is significant overlap between the two users.

Although Alinea admits that Battlefield 6 is expected to be the most successful work in the series, its sales will still be inferior to Black Ops 7.Analyst Reese Elliott said COD's core audience "loves the series and must-buy new works every year", and this user loyalty will maintain its dominance.

Elliott particularly emphasized that buying COD is an "annual ceremony" for many players, and most people will purchase it every year without hesitation.Alinea believes that it is this "automatic navigation buying" habit that will make Black Ops 7 the winner of the year - even if fans will complain endlessly about the game.

Of course, there is still a variable in the competition between Battlefield and Call of Duty this year - the Xbox Game Pass subscription service.Although the player base of Black Ops 7 may be larger, its actual sales statistics will be more complicated than the buyout "Battlefield 6".The two games will be officially released later this year, so let's wait and see.