Activision admits that some of the resources of "Call of Duty: Black Ops 7" were developed using AI

Activision has issued a statement regarding players' strong dissatisfaction with the suspected use of generative AI art resources in multiple areas of "Call of Duty: Black Ops 7."

Today, players have complained on social media that many images in the game are suspected to be generated by AI, focusing on business card images - they say these images adopt the style of Studio Ghibli, continuing the AI ​​Ghibli-style image craze that appeared earlier this year.

动视承认《使命召唤:黑色行动7》部分资源使用AI开发

In response to this dissatisfaction, Activision issued a statement to multiple media outlets, indirectly acknowledging the problem: "Like many companies around the world, we use a variety of digital tools, including AI tools, to empower and support our teams to create the best gaming experience for players. Our creative process is always led by talented team members in the studio."

It is worth noting that the Steam page of "Call of Duty: Black Ops 7" also contains the following disclaimer: "Our team uses generative AI tools to assist in the development of some in-game assets." This statement is quite general!

This isn't the first time the Call of Duty series has come under fire for issues like this.The exact same situation occurred in February of this year, when Activision admitted to using generative AI in the development of Black Ops 6, including a zombie Santa loading screen - which angry players called "AI scum".

Just in August of this year, Black Ops 7 co-creative director Miles Leslie further clarified the team's stance on this technology:

"We are now in an era of AI tools. I remember last year with Black Ops 6, our official statement was that 100% of everything that goes into the game is processed by the team. We use generative AI tools to assist, but the content generated by these tools will never go directly into the game.

"Then you might say, 'But there is AI content going into the game.’ I would say that was an accident and not our intention.We've made it clear that these tools are only there to assist the team in their work and will not replace any of the great team members who make the final adjustments, produce the content and get it into the game.

"So all the content you play is created and processed by humans. In this era of AI tools, our goal is to simplify the process, nothing more. It is not to replace humans, but to optimize the process."

In response, a reporter asked why Zombie Santa and other generative AI images have not been removed from the game. Leslie said that this was not within his scope of responsibility and said that "the team is actively dealing with these issues."It's unclear if, why, and how Activision's stance on the matter has changed over time.

"Call of Duty: Black Ops 7" is now available.