PS5 was launched on November 12, 2020. The 12th of this month marks the fifth anniversary of the release of Sony’s console.To commemorate the fifth anniversary of the launch of PS5, PlayStation has carefully prepared a unique advertising video "It Happens On PS5", which will be officially launched this week.
Today, Sony officially released three highlights of the promotional video on the PS blog in advance to build momentum.
PlayStation Blog: New global ads launching this week
The PS5 console is approaching its fifth anniversary, and we are delighted to see that PS5 has brought countless exciting gaming experiences to players around the world - and there are even more exciting adventures to come.Over the past five years, players have shared the extraordinary moments they’ve experienced on PS5 and expressed their awe, excitement, and surprise.That’s the inspiration for our new advertising campaign – capturing the unexpected and unforgettable moments on PS5.
The advertising campaign launching today will feature three distinct stories:
It Happens On PS5 – Stunt Jump
It Happens On PS5 – Unexpected Catch
It Happens On PS5 – Crash Landings
Beyond advertising, we’ll be bringing some of these unexpected moments into the real world.From November to December, players may encounter themes inspired by this event around the world—for example, UFOs landing in Australia, Spain, and Germany, or mysterious creatures being spotted in Mexico, Italy, and the United Kingdom.
We look forward to seeing more of the amazing moments and exciting reactions fans share with the world online.As often happens on PS5, there are many more exciting journeys waiting for us in the future!
Comparing PS5 ads and Xbox ads, let’s judge:
