Osaka University, one of Japan's top universities, recently released its latest academic-level research report, analyzing the causes and impacts of Nintendo's different sales strategies adopted by Switch 2 in the United States and Japan, let's learn about it.

· "Comparison of the U.S. and Japan in Nintendo Switch 2 Sales Strategy" Summary:

Japan adopts the lottery qualification purchase method, while the United States adopts the traditional first come first served method.

Nintendo has not disclosed the specific reasons for the different strategies so far.

The general speculation is because Nintendo is aware that the new console is still in short supply.

Traditional economic theory is how to allocate resources efficiently without losing customers' desire to consume.

The lottery system can attract customers who have a bad desire to buy but are lucky enough to draw.

Nintendo emphasized its positive social image for purchasing fairness in Japan and its crackdown on reselling attitude.

The first come first served method further demonstrates the strength of personal responsibility.

This method is more suitable for European and American regions that advocate queuing culture.

The remarks of some public celebrities who have lost their election by drawing lots unexpectedly have a promotional effect and are value-added.