The U.S. government originally scheduled to launch a large -scale and comprehensive trade war in China, Canada and Mexico (but Mexico has gained a monthly slow period). In addition to the may be in chaos and destroy the world security situation, this move hasIt will also lead to the rise in the price of electronic games.In this regard, the Entertainment Software Association (ESA), an industry organization representing American video game publishers, issued a statement saying that this move is likely to cause serious damage to the game industry and players.
"Video games are one of the popular entertainment forms loved by people in all ages in the United States." ESA said, "Adding tariffs on video game equipment and related products will have a negative impact on hundreds of millions of Americans, and will also damage the industry in the industry.Make a major contribution to the US economy.
Today, most of the video games themselves distribute them through digital forms, especially on PCs, so most of them can be exempted from tariffs.However, video game hardware, that is, the PC, game consoles and peripheral devices that players are actually used to play games are not in this column, which may have a significant impact on the price.Previously, there was an analysis that if US President Trump commented on its threat and imposed a 100%tariff on a chip from Taiwan, then "RTX 5090 graphics cards priced at $ 2,000 will be very cheap."
Even low tax rates, such as a 25%tariff on products from Canada and Mexico, will lead to a significant increase in prices.In the proposal to announce tariffs on imported chips, Trump said that manufacturers like Nvidia and AMD "will not be willing to pay 25%, 50%, or even 100%of tariffs for imported goods.Berkin themselves: They will only pass the increase in costs to the price of the product, allowing consumers to pay.
This involves huge funds.ESA said in January that the "total sales of video games" in 2024 reached 58.7 billion US dollars; most of them were sales of "video game content", but the sales of hardware and game consoles$ 6.5 billion), while the game platform access sales increased from US $ 3 billion to US $ 3.2 billion.In the current environment, no one will say that in the future: Even if the tariffs are finally adjusted, the uncertainty caused by it will almost definitely inhibit the industry.
"I initially predicted the consumer expenditure of the American video game industry in 2025 (regardless of tariff/trade warfare factors) was US $ 61.5 billion, an increase of 4.8%compared to 2024." The market research institution Circana (formerly known as NPD) Ma Ma Ma MaTezkatra said on the Bluesky platform, "If/when we can figure out this crazy situation, we will have to re -evaluate."
Unfortunately, ESA did not mention how to solve this problem, perhaps because it was impossible to start.In addition to adopting military operations, annexing Greenland, and denying the existence of cross -gender people, the launching trade war with other countries in the world is one of the main claims of the Trump administration. In view of the lack of reasonable basis for this behavior, a rational response response isIt seems that it can't play much.
Ironically, Trump changed his mind a few hours before the tariff was about to be levied -at least temporarily -will "suspend" tariffs on Canada and Mexico within 30 days.ESA refused to comment on this.
